"A few weeks ago, I was in a big supermarket here in the United States. In one aisle, they were selling a calculator. It was the size of a credit card. And the price was only 99 cents.... A few aisles over, they were selling a bottle of Evian water for $2 and 49 cents. Is that ironic? Electronics cheaper than water!"

Fumio Ohtsubo, President, Panasonic AVC Networks, CES keynote, January 2004